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Channel: Brand Relevance Index
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Defining Brand Relevance

Relentlessly relevant brands consistently inspire us and move us to action. They make smart, bold moves that amaze customers, push competitors out of consideration, and – at times – define entirely...

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Methodology

Prophet is in the business of helping organizations grow better brands and businesses. Our clients have often asked for our perspective on the value of the existing brand rankings. And while there are...

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